Panix
Panix, the oldest commercial Internet provider in New York, was in need of overhauling their corporate image. Their maroon, san-serif face said nothing of their innovation, nor their direction. A new logo prepared by the Torpedo Room breaks them out of the box with a compass needle headed true north. This identity can be applied uniformly across all corporate communications. It denotes direction, confidence and clarity: all necessary in an Internet service provider.

CREATIVE STUFF
Multidisciplined right brain content. Because we only wear suits to awards ceremonies and funerals.

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